SAMO
SAMO
Branding | Art Direction
Branding | Art Direction
SAMO, an open space for open minds.
A cultural space in constant transformation, marked by the seasonality of the products and the ephemeral nature of graffiti.
Samo is a space within which the participants ideas/proposals meet (and collide). A big container that includes art, street art, music, food, laboratory, ideas and much more. The container becomes the box, the box becomes a square.
The square becomes the main symbol of communication.
Identity design for SAMO, an open space for open minds. A cultural space in constant transformation, marked by the seasonality of the products and the ephemeral nature of graffiti.
Samo is a space within which the participants ideas/proposals meet (and collide). A big container that includes art, street art, music, food, laboratory, ideas and much more. The container becomes the box, the box becomes a square.
The square becomes the main symbol of communication.
Brand Identity
Creative Concept
Communication Strategy
Art Direction
In collaboration with
Carmelo Cambareri
Photo By
Livio Ninni
Brand Identity
Creative Concept
Communication Strategy
Graphic Design
In collaboration with
Carmelo Cambareri
Photo By
Livio Ninni
From space to sign...
...from primary colors to start from
It's time to play!
It's time to play!
Applying Logotype
- Stationery
Example of how the logotype can appear by itself, or how the logotype can be accompanied by the "Open space for open mind" brand component.
Applying Logotype
- T-shirt & Totebag
Applying graphic format
- Posters
15 GUITARS vs 15 ARTIST
- Special Project
Collective art project to raise funds for supporting SAMO opening in #Turin. Fifteen custom guitars sold online.
Instagram graphic format
- Artistic guitars project
Concept and creative collaboration: Carmelo Cambareri
Photo Livio Ninni
Concept and creative collaboration: Carmelo Cambareri
Photo Livio Ninni
RIGHE
by SAMO
RIGHE
by SAMO
RIGHE by SAMO
Editorial project about the exhibition of Alessandro Jaman, a writer and street artist from Turin.
Editorial project about the exhibition of Alessandro Jaman,
a writer and street artist from Turin.
© 2024
Emanuele De Donno
Current
Creative Lead at Triplesense
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Contact
info@emanuelededonno.com